There’s something that just bugs the heck out of me. It’s not earth shattering and if I were king for a day and forgot to change this one thing I wouldn’t be heartbroken; that being said I wish that people would stop calling a termite guarantee a termite bond!
A bond is referred to as a binding contract of course but it is money that is set aside (or partial monies in some cases) for a specific person or contract. In other words if I go to jail and you put up a bail or a bond, that money is set aside specifically for my circumstance and no other. If I was a really bad person and had to go to jail again you would have to put up more money for that situation but you’d still be on the hook for the first bond as well. Am I making sense? Good thing I’m only king for a day.
In the termite business I could never be able to put up a ‘bond’ for every specific customer. I’d go broke, instead I pay insurance and all of my customers fall under one blanket policy and it’s just one price. Each year as I add or subtract customers the price may fluctuate and I do have a deductible I have to meet in the event of a claim but there is no specific money set aside for your house alone.
In many states the agencies that regulate termite and pest control are getting pretty sticky about the language we use in our advertising and on our contracts. For instance if we use the word guarantee, it must be accompanied by the words full or limited. These words have to be in bold type and prominently placed on the front of the contract. The word bond is not used in any regulatory agency that I know of but I see it quite a bit in ads by pest companies and customers often refer to it when asking about termite contracts.
Well like I said it is not going to change the world if you start calling it a termite guarantee instead of a bond; but if I were in need of a bond to help me out in a bad situation, do you mind if I call you?